There used to be an advert for St. Ivel Gold (a kind of buttery spread). And it used to end with a shot of the top of the tub. Then a knife came across and in one simple move from right to left, the spread became shaped into the name of the product. I used to spend ages trying to do it and could never figure out why it only flattened the spread further.

Geoff

When I was little I used to believe that R-O-L-A-I-D-S actually spelled "relief." So then I wondered what R-E-L-I-E-F spelled.

Jennifer

I don't know why, but I used to be afraid of the Royal Bank logo. There was something about that maze of yellow lines that freaked me out, apparently. Whenever I would go upstairs from my basement, I would run because I thought the logo was chasing me.

Now a TD Canada Trust person

that actors went to the toilet during the ad breaks.

ash

i used to think that 1980s Pepsi commercial said: "Catch that Pepsi spirit, to get in, to get in, to get in" when they were really saying: "Catch that Pepsi spirit, drink it in, drink it in, drink it in..."

olaf griegheimer

I used to believe - when I was a child - that when advertisements on frozen foods instructed the consumers that they can find said product in their "grocer's freezer," they were saying their "grossest freezer." I wondered for years why anyone would want frozen food from a gross freezer. :-)

Aparna

When my son was about 3, I used to give him Ready-Brek for breakfast. Then he suddenly started refusing to eat it, and wouldn't tell me why. Finally, after a week or so of refusing and my asking "Why?" he finally burst into tears and said, "I don't want that little man to come!" It all clicked--Ready Brek had started running a TV commercial that showed a smiling little man emerging from the steam of the bowl, and my little boy obviously thought he was real, and would appear over every bowl of Ready Brek.

Nottinghamshire mum

iused to think the Foldger's coffee jingle went "The best part of waking up, is soldiers in your cup!" i still can't sing the song without picturing soldier's in your coffeecup...

alea

I wanted to order Sweet Pickels when I was little SOOO BADLY because that bus would come with all the characters in it. My mother kept telling me that it wouldn't really be delivered that way, but I was convinced she was lying to me so that I wouldn't want it.

Heather C.

There used to be a commercial for a car salesman named Cal Worthington (and his dog Spot) which had a jingle containing the line, "Go see Cal, Go see Cal, Go see Cal!" I thought they were singing "Pussy cow, pussy cow, pussy cow!" like a pussy cat.

Kate

I used to believe that if you weren't good, the Trix Rabbit would steal your yogurt.

Kyle

I remember that when watching TV before there was a comercial break someone would say, "This program was brought to you by veiwers like you. Thank you." I used to believe they were saying, "This program was broktuyued by viewers li-(etc.)" I thought this meant people from the show would occationally recruit loyal viewers to do the long tedious task of broktuyuing the shows. Man I was weird!!!

will was a strange child

When I was five, the television advertisement for one brand of sanitary napkin would feature models wearing polka dotted dresses. I truly believed that "Carefree" was actually clothes that are sold in the local grocery stores and asked my mom to buy me carefree clothes for my birthday.

Grown up now

When I was younger, I thought that every television show was filmed live and that commercials were so the people could stop to use the bathroom.

Anon

When I was little, the Cinnamon Toast Crunch commercials involved the guy on the logo zapping the cinnamon on, so I thought that the guy lived inside of the electrical socket. A couple of times I tried to find him, but I never did.

Marshall

there was this song on the radio, could've been some sort of adv with the lyrics, "recyle, that's what we do, recycle...."
well, in my childhood innocence, i thought that it was, "we cycle, that's what we do, we cycle, tell your mother that we cycle!"
i always wondered why...

ks

I believed advert-breaks were toilet-breaks for the actors on-screen...I believed it for a long time without question!!

Ste

When I was little (now i'm 19) there was a milk commercial on TV where village family went in field and then boy started milking cow by... pumping her with her tail like pumping water with handle, and mother was gathering milk pouring from udders. For some time, I believed this is actually how we get milk from cows! (my mum iluminated me when I told her my theory once...)

Father Rydzyk, Poland

When I was real little I thought when it said "Each sold separately" on a commercial they were saying "Sip girl separately." Doesn't make sense but hey I was like three.

I HAVE NO IDEA WHAT TO PUT HERE

When i was about 4 there was a commercial on tv for preventing child molestation. At the end it showed a finger pressing against lips as in "shhh" in black and white and slightly blurred. To me, this appeared to be a finger touching female private parts. I was absolutely disgusted by this commercial, and wondered why they would so graphically depict the very thing they were trying to prevent. I finally realized what it actually was when i say my little sister (who was barely a year old) see this part of the commercial, press her finger to her lips and go "shhh". I felt like such a pervert for having thought it was something else. I'm relieved i never told anyone what i thought it was!

Little pervy girl