Cadbury used to heavily advertise that every block of chocolate had "a glass and a half of full cream milk." I spent an entire summer pouring a glass and a half down the sink convinced that it would magically turn into a block of chocolate. Until my mother caught and explained the realities of advertising.
A childhood belief about milk

others believed things like this
- Chocolate, they say, rots your teeth. I believed if you drank chocolate milk, your bones would be brown.— Dellio
- I used to belive chocolate milk came from brown or chocolate cows.Anon
- I used to believe that chocolate milk came from chocolate cows.— Scott
- When I was little my mother told me that the chocolate sprinkles you put on ice-cream were ants.Anon
- I convinced my sister that chocolate milk was made out of Keebler cookie elves, she believed me for a month— Rainbow Steel
- that black women breastfed chocolate milk instead of white milkAnon