I used to think that "To Be Announced" was a TV show. It's all over the TV listings. It had a religious sound to it and religious programming was often repeated at night (often when "To Be Announced" was on).
A childhood belief about tv

others believed things like this
- I used to believe that there was an actual show, listed in the various guides, called "To Be Announced."— Donna
- 'To Be Announced' in the TV guide was a film that was on all the time!— Clare
- I used to think that when it rained, god was crying.
I'm not religious but i believed it.— Sally - while my son was crying one day, my little brother announced that "babies cry to let off moisture". ha!— i'm laughing WITH you
- I used to think it was against international law, religious principles, etc. To be born on Christmas Day. :PAnon
- I used to believe that all Christians were English and all other religious people were foreign.Anon